Eve, Shaggy rock Nairobi By Stevens Muendo "Grammy Award-winning American rapper Eve Jihan Jeffers brushed off criticism that her rapping career hadRead more
“I feel rejuvenated, like a brand new artist.”
A surprising admission from Eve, the Grammy-award musician who’s already racked up an impressive hit list (“Let Me Blow Ya Mind,” “Gangsta Lovin’”, “Who’s that Girl,” Satisfaction,” “Tambourine,” etc.) and three multi-million selling albums (Let There Be Eve...Ruff Ryders' First Lady, Scorpion and Eve-Olution), while also earning critical raves (“a new standard in hip-hop,” said Entertainment Weekly).
But Lip Lock, the Philly native’s fourth album, marks the singer’s confident return to music under her own label, and some new songs in tow.
“I reconfigured my life,” says the singer. “And I took time to record, and just feeling right artistically. The good thing is, right now, I feel it.”
Having moved to London, Eve’s headlining return to the music world comes with new sounds and collaborators, while still maintaining the edge of her first three records. As Eve says, “I call the new record Lip Lock because it’s about locking the game back down.” Consider it locked.
You can trace Lip Lock’s musical themes all the way back to Let There Be Eve: this is still the work of a strong artist and a fierce rapper not afraid to make a few musical left turns. The percussive fury of “All Night” is tempered by the cool synths of “Keep Me From You,” f/ Dawn Richard. There’s some powerful boasting (“Mama in the Kitchen” f/ Snoop Dogg) mixed with perfect pop hooks (“Make It Out This Town” f/ Gabe Saporta). Also featured on the album are Pusha T, Juicy J and Chrisette Michele.
The most interesting track may very well be “Make It Out This Town,” a collaboration with Cobra Starship front-man Gabe Saporta and produced by Claude Kelly. “It’s got a really, really big hook,” said Eve. “Working with other musicians can be exciting as it gives the songs a different energy.”
And most of all, the singer hopes to use the lessons she learned early on to conquer the music world once again.